Phu Hai Minh Newsletter


It is only a few days from now to Tet holidays which is the most important holidays in Vietnam and also many Asian countries.  Tet or Vietnamese New Year, Vietnamese Lunar New Year or Tet Holiday is really mean with all the Vietnamese. In the holidays, people who work far from homes will come home for the reunion.  Some return to worship at the family altar or visit the graves of their ancestors in their homeland. They also clean the graves of their family as a sign of respect. Then they prepare and cook some traditional food for eating together. In Tet holidays, Vietnamese people will prepare many symbol dishes such as Banh Chung, Banh Tet, roasted watermelon seeds, any kind of jam such as ginger jam, Vietnamese coconut jam, and etc. In many tradition foods, today I will introduce you the Vietnamese coconut jam

What is Vietnamese coconut jam?

Coconut jam, which is the great combination of coconut meat, sugar and milk. The coconut meat is the mixture with sugar and waits until sugar is completely dissolved. In the last stage, put the mixture in the oven or on the stove with low temperature. When the sugar becomes dry then coconut meat jam is ready to eat.  Finally, the dessert is ready. You can store it in jars and keep for months. The sweetness from the sugar, coconut meat, milk, the good smell of vanilla, coffee, and pandan leaves combine together to bring a stunning dessert.

Besides tradition coconut jam with white color, we can add colors taken from natural fruits. The yellow comes from the juice of pineapple or passion fruit, while the red is taken from baby jackfruit or beetroot. Pandan leaves can give the jam the color of light green, while condensed coffee gives the color of brown. The purple comes from the magenta plant or radicchio.

Figure 1: The coconut jam with natural color

The Vietnamese coconut jam in the international markets

Nowadays, the coconut jam can be found in many Asian shops in foreign countries. The coconut jam has been imported to server not only Vietnamese consumers but also foreign consumers. As I was a student abroad in Netherlands, I already bought the Vietnamese coconut jam in Asian shops in Hollands and Germany.  The coconut jam is really bringing Vietnamese taste to consumer all around the world.

Vietnamese coconut is not only tradition food for Tet holiday in Vietnam but also is consumed by many foreign consumers. It helps international consumers understand Vietnamese taste and culture.

Contact us for more information as well as get a quick quotation of the exported coconut jam

Figure 2: Package coconut jam.


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